Jaguar Land Rover has distanced itself from recent reports that it is about to create 1500 jobs and increase the size of its Halewood, Liverpool plant. The report was in a recent edition of the Daily Telegraph, and credited 'sources familiar with the situation' saying the firm is exploring plans to double the size of the plant by developing on surrounding land in an investment estimated at £100m, although the proposals were thought to be at a 'relatively early stage'. The report suggested that the moves were linked to a surge in demand for JLR’s products following news that staff had been called in over Christmas for a special shift to produce more vehicles. Some JLR staff were asked to work over Christmas, but this only involved workers at the Solihull plant in the Midlands, and not Halewood.
JLR declined to comment in detail and issued a short statement saying, 'JLR has not made any announcements about Halewood Operations, and we do not comment on speculation about possible future plans.'
Recruitment of further 1500 staff for Halewood is debatable, as the company has already created 1500 new jobs during the run-up to the launch of the Range Rover Evoque last year. The factory was busy during this time and the Evoque went on to critical acclaim from the international motoring press during summer test drives around North Wales and Liverpool.
Despite this, around 70 non-contract staff were released just before Christmas, taking staffing numbers to the targeted 3000 level. Claims of expansion for the plant are difficult to imagine, as it is bounded on all sides; by the Liverpool to London rail line to the rear, Speke Boulevard to the front, the Getrag Ford transmission plant on one side, and the Boulevard Supply Park to the other.