In a whistle stop week on the Journey of Discovery, a trip to Chernobyl was the haunting highlight of a route intersecting all the intriguing urban hubs of Eastern Europe and Ukraine. It’s more than 25 years since the world’s worst nuclear accident in Chernobyl, yet still no one has been allowed to take private vehicles inside the 30 kilometre exclusion zone surrounding the crumbling reactor number four until now. Rolling through this deserted district was in stark contrast to the spectacular sights the Journey of Discovery has enjoyed over the rest of this week – leaving the glitter of Milan behind and heading through Salzburg, Vienna, Budapest, L’Viv and Kiev as the clock ticks up 8,000 miles towards Beijing.
?The Journey of Discovery began at a special event for employees at Land Rover's Solihull plant where the Millionth Land Rover Discovery was made. To celebrate this milestone and demonstrate the Discovery's class defining versatility and all-round capability, the vehicle is on a 'Journey of Discovery' from its birthplace in Birmingham to Beijing in China - one of Land Rover's fastest growing markets. The 50-day, 8,000 mile adventure is being undertaken by three Land Rover Discovery vehicles travelling through more than a dozen countries across Europe and Central Asia, culminating at the Beijing motor show on 23 April.
The expedition gave Land Rover the opportunity to launch its most ambitious fund-raising project yet by aiming to raise £1million for the company's Global Humanitarian Partner, the International Federation of Red Cross and Red Crescent Societies (IFRC). The money will be used to support a much needed water sanitation project in Uganda. With a £1million target, the 'Journey of Discovery' is an ambitious fundraising project click here for LROTV . It will support IFRC and their water sanitation project in Uganda in addition to the three-year global initiative Reaching Vulnerable People Around the World. Mark Cameron, Land Rover Global Brand Extension Director said, 'Land Rover is delighted to launch the One Million Pound fundraiser in aid of the IFRC - an organisation we have had a relationship with since 1954. The funds will be used directly by the IFRC, over a three-year period and will be donated to a water sanitation project inUganda, with over 45,000 beneficiaries.'