Jaguar Land Rover UK sold 68,586 cars in 2012, up 19.17 per cent on 2011 with both brands retailing more vehicles in 2012 than in the previous year and Land Rover registering its best ever sales year in the UK. The Land Rover brand sold 54,480 vehicles in the UK, up almost 25 percent on the previous year and taking a 27 per cent share of its market segment. The success was driven by the first full year of sales for the Range Rover Evoque, which retailed 18,119 UK units making it Land Rover’s biggest selling product in this market. The Land Rover Discovery continued to sell well with sales up 7.4 per cent and the brand’s flagship product, the Range Rover, posted an excellent performance for its run out year by retailing almost 4000 units. First customer deliveries for the new Range Rover begin this month with many dealers reporting full order books for the next nine months and beyond.
Jeremy Hicks, Jaguar Land Rover UK Managing Director said, '2012 was a successful year for Jaguar and Land Rover in the UK despite an increasingly competitive market. We look forward to building on this performance in 2013 with the introduction of more new products – including the new Range Rover and the Jaguar F-Type.'
He added, 'Our product portfolio is becoming stronger each year as we respond to the needs of the market and introduce additional derivatives and engine options as well as all-new vehicles.
“Both brands are supported by two of the best dealer networks in the UK and our corporate business is growing. This is certainly an exciting time to be leading the Jaguar and Land Rover brands in our home market.'