Jaguar Land Rover has launched the Heritage Range, a collection of merchandise that celebrates the 60th anniversary of the first overland crossing from London to Singapore, taken by six Oxford and Cambridge students in two Series Is in 1955.
It took the six scholars six months and six days, and 60 years later Land Rover has decided to commemorate the remarkable voyage to the Far East with some unique merchandise in light and dark blue, the traditional colours of the two institutions which both Land Rovers were painted in out of friendly rivalry.
Their trip wasn’t without danger. Troops joined the expedition to ward off bandits in Burma but their truck struggled leaving the Land Rovers to press on, rarely breaking down during the entirety of the trip.
The new range is said to not just celebrate the achievement of the team but the ‘iconic vehicles that made it all possible’ with the ‘spirit of adventure’ captured with style hints taken from the ‘50s.
The collection includes the usual gear such as shirts, polo shirts and t-shirts - some of the more eye-catching pieces include a specially designed watch with leather strap, an expedition jacket to keep you warm and a leather jacket to keep you cool.
But if you have a spare £1500 kicking around, two different sized heritage trunks (not the ones you wear on the beach), are available to stuff with all your globetrotting gear with the interior displaying the expedition route map and some stickers if you want to ‘vintage-up’ your case.
The Oxbridge graduates persuaded David Attenborough, then a young television producer in charge of the BBC’s Travel and Exploration unit, to give them some money and some film to archive their adventure. Watch this magnificently voiced and very British promotional film for the expedition from 1955 using their footage.
To buy from the Heritage collection and other Land Rover merchandise visit https://shop.landrover.co.uk/newest-collection or visit your local Land Rover dealer.