Various artefacts from the Hunday Ferguson Collection attracted considerable interest as they went under the hammer during the Cheffins auction on November 14. But one auction lot drew more attention than most.
The 13th 107in Series I Land Rover to roll off the production line, ORW 360 is not only significant in Land Rover’s history, but also in the world of the agricultural tractor. According to folklore, Mr Ferguson’s time behind the wheel of this Land Rover inspired the continued development of his tractor - now living on in the name of the Massey Ferguson Company.
The first twelve 107in vehicles to leave the Solihull plant, according to the British Motor Industry Heritage Trust, were all dispatched to dealers, but Fergusson managed to get hold of his through his former sales manager, who at that time worked for the Rover Company.
Registered on November 20 1953, ORW 360 was delivered directly to Ferguson with grey/blue paint as standard alongside specified extras, including overdrive and a number of cab refinements.
The vehicle’s ownership eventually passed into the care of Massey Ferguson themselves until, in 1958, the chief demonstrator purchased it for his brother to use on his farm. It remained there until 2002, before undergoing restoration work during 2006.
Presented with the logbook chronicling ownership from new and comprehensive restoration invoices, the Series I sold for £36,000 - the highest price for any vehicle during the auction. Listed at £22,000, the final purchase price appears to be following the upward trend pushing prices of older Land Rovers skywards.
The auction included various rare and early vehicles collected over the last forty years. Amassing a grand total of £520,000, Paul Rackham, the owner of the entire collection, claimed he was disappointed that the entire lot couldn’t be auctioned as a whole.
More information about all the lots sold can be found on the Cheffins news website.